3 Mistakes Preventing You From Turning Your Followers Into Customers! - Sunday Spotlights #19
Please, don't do them...
Before we start, I have been challenging myself lately!
I’m starting to share my journey on Linkedin too starting tomorrow!
Come say I: https://www.linkedin.com/in/marlenekonu/
Thanks to whose who take the time, you are the best 💛
Hey there, and welcome to the 19th edition of Sunday Spotlights, your weekly buffet of chuckles, inspiration, and valuable nuggets.
Prepare to fill your plate with tips and tricks to turbocharge your solopreneur business.
Let's untie the ribbon & unbox the treasures inside this week's email!
But before I dive into today's glittery content, did anyone else feel like October zoomed past like an energetic toddler on a sugar high? 😂 Just me?
🙋♀️ Sunday's Burning Question:
"To convert or not to convert, that is the question." – Shakespeare, probably if he ran an online business.
You know what's a mood killer? It's not watching my succulent plants die (even though, yes, that hurts)...
What gets me teary-eyed?
Watching super talented content creators, with communities that could fill up small cities, fumble when it comes to turning those followers into loyal customers.
A big audience isn't just for the glam.
Sure, having "created an account with 20,000 followers on Instagram" is a head-turner.
And okay, it might get you a seat at the cool table.
But if we're not turning some of those admiring glances into cha-ching moments, are we even doing it right?
My two cents? The hiccup boils down to:
Offer Overload:
The irony! They're generous to a fault. Freebie here, freebie there without answering to a problem of your ICP.
But when sales time rolls around? Deer in headlights. 🦌
Feature Fanatics:
It’s like they’re selling a magic potion, but only talking about the color of the bottle.
It's not about the bottle, it's about the magic inside!
Niche? What niche?:
They have followers, but if they were a soda, they'd be a generic brand. Not the poppin’ cola everyone's raving about.
Be your niche! You are not alone & people can relate with your story.
But don’t worry! If you've got the audience, but your conversion game is a bit “meh”, I've got your back.
Let's whip that copywriting game into shape! And for that, I've got a special treat behind.
👩💻 Sunday's Trending Creator
Drum roll, please... Meet Madison from A Simple Notion. She’s the kind of genius you find once in a blue Twitter moon. 🌙
Why should you stalk – I mean, follow – her?
Aims to 10X your income with Notion systems that don't just scale; they soar.
Each tweet is like a mini-masterclass in Notion-novation. Yep, just coined that!
Plus, special bonus, she is running a free course to kickstart your Notion Consulting Business. Believe me when I say she could easily charge $100 for this.
📽️ Sunday's Valuable Video
Need a good shake to snap out of your self-imposed limits? Say no more! Dive into Jillz Guerin's video titled 'Stop making life harder for yourself.'
It’s like that splash of cold water in the morning but for your soul. A wake-up call that hits just right!
🛠️ Sunday's Essential Tool & Offer
Ready to fiesta? 🎉
Dive into the 30-Day Twitter Fiesta Challenge! In just a month, watch your Twitter soar, twirl, and do the cha-cha!
Grab it at a special price before I raise the price after the update!
Your Space & Our Goodbye (for now) 🤗
Opinions? Queries? Craving a chat? I’m here. Whether you choose to type away, send a pigeon, or heck, even use smoke signals - let’s connect! 💬
As the sun sets on another Sunday, remember our date for next week. The spotlight will shine brighter, stories will unfold, and I'll be here, waiting with more tales and tools. Stay luminous!
Until our paths cross again, keep your tweets sweet & your solopreneur business neat!
Tons of love and virtual hugs 💛
Marlene 🤗